Building a Championship Program from Scratch

Building a Championship Program from Scratch
The Blueprint
Coach Jackson took a 12-athlete program with no budget and built it into a 180-athlete, 3-time state championship powerhouse. This program is the exact blueprint. It covers recruiting within your school, building a coaching staff, fundraising, creating team culture, and the opera...
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Building a Championship Program from Scratch
The Blueprint by Coach Ray Jackson
ABOUT THIS PROGRAM
Coach Jackson took a 12-athlete program with no budget and built it into a 180-athlete, 3-time state championship powerhouse. This program is the exact blueprint. It covers recruiting within your school, building a coaching staff, fundraising, creating team culture, and the operational systems that let a program run itself.
WHAT YOU WILL LEARN
- The first 90 days: what to do when you take over a struggling program
- In-school recruiting system (hallway to track pipeline)
- Building and managing a volunteer coaching staff
- Fundraising playbook with proven campaigns
- Team culture framework that retains athletes year over year
COURSE CONTENT
4 modules · 14 lessons · 7 hours total
- Evaluating what you are working with (honest assessment)
- Setting a 3-year vision and working backward
- Building admin support for your program
WHAT IS INCLUDED
ABOUT THE AUTHOR
Ray Jackson took over a 12-athlete high school track program with no budget and turned it into a 180-athlete powerhouse that won 8 consecutive conference titles and 3 state championships. Over 30 years, his blueprint for building programs from the ground up has been adopted by schools across the country. He is now a consultant helping athletic departments build sustainable T&F programs.
Credentials
- 3 state championship teams built
- 8 consecutive conference titles
- Grew program from 12 to 180 athletes
- 30 years head coaching experience
- NHSACA Coach of the Year finalist
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Building a Championship Program from Scratch
Coach Ray Jackson
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Season Planning & Periodization
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Recruiting, Retention & Team Culture
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Bundle Price
Save 15% when you buy together
REVIEWS
Based on 2 reviews
“I was handed a program with 18 kids and a closet full of broken hurdles. After one year following Coach Jackson's blueprint, we have 67 athletes and just ordered our first set of new equipment in 5 years.”
Coach Linda M.
New Head Coach, Maryland
“The recruiting module was pure gold. I used the hallway pitch template verbatim and got 22 new athletes to show up for spring tryouts. This works.”
Coach Omar S.
Rebuilding a Program, New Jersey
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